Lou describes herself as an energetic LIFE enthusiast – the good the bad the ugly and the excitable.  Her superhero power is her ability to motivate and energize the people around me (without realizing).  Read on to learn more about Lou and her business The Anxiety Project!

What is your business elevator pitch?

I help women beat anxiety through a proven 5 step program.

What is your WHY for being in business?

Because business is fricken AWESOME!!! Constant learning, constant growth, meeting incredible people, and making a difference in the world. My business specific WHY is because the Conversation needs to be changed around Anxiety. I am here to share my real, raw & open journey of fighting, and most importantly, BEATING a 20+ year battle with anxiety, in a hope to inspire others to do the same.

Share a unique business challenge you have experienced, and how you overcame this?

I think the starting point of trying to start/find a business that I could; 1) Enjoy, 2) was flexible around the new family dynamics 3) I could help others, 4) I would feel fulfilled, and 5) I could be my authentic self – ALWAYS! – So, the challenge was “WHAT DOES THIS LOOK LIKE?.”  Solution: Without knowing, I took myself down a path where I learnt about who I was and why I was the way I was! This naturally gave me more confidence in achieving the above outcome. Absolutely mind-blowing when you actually stop and do this.

What’s got you “edge-of-your-seat” excited in your biz right now?

Every single time I have someone join the program – I have already jumped off the seat with PURE excitement. Because I know exactly how they feel (Over it, exhausted, lost, frustrated etc), and then I know how they are going to feel at the end of it (free, confident, in control, happy etc), because I have lived and breathed the exact same process and it is LIFE CHANGING!!

What is your favourite biz resource at the moment?

I would have to say Instagram and the incredible connections/relationships I have formed.

Learn more about Lou here:

Instagram: www.instagram.com/the.anxietyproject

Facebook: www.facebook.com/the.anxietyproject